TROJAN EVOLVE 3.0 CAMPAIGN* **** * EARNED MEDIA CASE STUDY from viral old video Watch Video
Preview(s):
Gallery
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)
Description: BRAND:TROJAN CONDOMSnCLIENT:CHURCH & DWIGHTnCAMPAIGN: TROJAN EVOLVE 3.0 / TROJAN 2GO / TROJAN FIRE & ICEnSTRATEGY: ARTIST INTERPRETED CONTENT / VIRAL VIDEO PLATFORMnnWith over 65 million people an incurable STD, 1/3 of sexually active people contracting an STD before age 25 and more than 3 million unintended pregnancies each year, Trojan sought to transform perceptions and inspire people to change their behavior - use condoms. Although ads on birth control drugs and STD treatments we
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)